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Avoid These Common Mobile Commerce Mistakes

Mobile commerce is on the roll now that almost everyone has a smartphone or tablet device. It is hard to overlook this impressive marketing strategy which is one of the many reasons why some retailers tend to go overboard.

Mobiel Computing TipsIf you are a business owner or a retailer and would like to use mobile commerce to boost your revenue then take note of the following critical errors that you must avoid:

  1. An overcomplicated mobile website – you want to keep your visitors in as much as possible so that they can check out what you have to offer. Overcomplicating your site with moving items, sound, flashing elements and terrible colors will only strain your viewers. Remember that they are using a far smaller screen so you should plan on creating a simpler and straight to the point site instead.
  2. An agonizing customer experience – if you had trouble in logging in, inputting your information and going through security checks just to access your account from a small mobile device then you should understand that these also tick your customers off. Try to minimize these by asking only basic information from your customers and to ask them to save their logging information instead.
  3. Using QR codes – have you ever thought how huge businesses have quit using QR codes? It’s because it literally asks so much from consumers. Users need to get their mobile device, launch a QR reader app, take a decent photo of the code, submit the code and then wait. And no one wants to wait for anything that they just don’t know yet. So ditch the codes and just get down to straightforward marketing styles instead of using outdated technology that will only create a negative impression of your business.
  4. Overlooking mobile-friendly email marketing – do you know that more than 50% of emails are opened through a mobile device? Therefore if you use email marketing or email campaigns that are not yet equipped for mobile users than you should start making some changes. Consider your email marketing statistics and you can base your changes from here. Your messages should be clear, concise, efficient and practical especially for users that will be viewing them on a much smaller screen. You should never ignore the power of email marketing so do not overlook them.
  5. Inability to play media from a device – this happens when an element in your site is just incompatible in a small mobile screen. There may also be documents, video presentations and ads that will simply inappropriate for the device platform that the user has. Sites that run on Flash often encounter troubles with iOS users and also with PDF files on the same OS platforms. You should therefore do everything that you can to make up for these flaws. Remember that you want to keep your visitors engaged and not drive them away with your troubles. By taking note of these mistakes you will certainly be able to come up with a better and engaging site for your users.

Ordering custom koozies from Express Imprint

This week I’m looking at:Custom Koozies, Design Online, Personalized Koozies by Express Imprint I was looking at ordering custom koozies and found expressimprint.com online which got me thinking how awesome their website is and how great it’s designed! Ordering something for me has never been simpler that this site! Logo is just the right size, items are easy to find, user friendly ui and it’s really a 1 stop site to order koozies and other items!

expressImprint.com

The best part of the site is their design online tool which made is simple to design my koozie online. it’s a 3 step tool
1. select quantity, ink color and item color
2. Add Text
3. Add clip art

I really feel like this site is underrated for what it does so fluently! Express Imprint really makes it easy to order custom printed stuff.

expressimprint.com designer tool

 

Rating 5/5

Terrible Web Design Trends in 2014

It does not mean that it is a trend that you should follow it. You must have heard of these lines before and in the world of web designs this actually true. You just can’t be too trendy when it comes to designing web pages that will click; trends come and go and smart we design should still be a priority. To give an example of what awful web designs are here are 5 of the worst that you must never adapt to your site:
splash page

  1. Using splash pages – splash pages are meant to excite and to make visitors yearn for more. These pages are loaded with moving graphics, engaging music, illuminating and gyrating status bars and so much more. There is just so much for an average user to take. You should never use this kind of technique since customers will likely just bounce from your site and find another site where he could get straightforward information instead.
    vine
  2. The Web 2.0 Design – these are web designs that look similar to a children’s story book with rounded corners, drop shadows and reflections. I’m looking at you Vine ! This is a totally outdated web design that could only mean one thing: your content must be outdated too. Invest in strong and dramatic web design to keep your customers interested. Remember that the more professional-looking your site is the more you will likely attract more customers.
    Stock Photo
  3. Stock photos – you may have seen this more frequently, stock photos that you swore you have seen in one or more sites that you have been to. If you must use stock photos, make sure that you review the photo with a keen eye. Choose believable ones or the ones that will certainly make a good impression to your customers. But if you can, please use your own photos or take a picture of actual people and places instead.
    myspace
  4. MySpace-ification – a site that becomes more of a scrapbook could be cute in the e mid 2000s but this trend is certainly unforgivable these days. Talk about large counters, different kinds of fonts and font sizes, neon graphics and flashing icons could bring tears to your eyes! Personalizing your site is a great way to express yourself but it could cost you a lot of visitors. You simply cannot expect everyone to like your taste so better take time in creating a simple and acceptable site. Always remember that less is more.
    Museum of Me
  5. Flash sites – this is a terribly outdated style that is not just old but is becoming more and more incompatible with so many devices and programs. What you can do to update a site that still runs on flash is using HTML5 or CSS2 instead. The Museum of Me is a great example
  6. Popup windows – it is very distracting if you are trying to read something while a popup window refuses to close. Whether it is an ad or a landing page, popups are very disruptive and could cost you more users. So if you can do without these pages then you should just keep them to a minimum.

5 WordPress Alternatives That Can Compete

WordPress is the most popular and the most widely-used CMS anywhere. Do you know that in 2013 alone about 18.9% of websites used the WordPress platform? It was one of the most downloaded publishing platform with 46 million downloads in 2013.

WordPress is the mother ship to more than 76 million websites with about 13.1 billion pages in a month. It is also the platform of some of the most popular and high traffic websites like CNN and TeleCrunch. Other notable figures about WordPress is that it has about 26,000 user-contributed plugins which explains the massive support that it gets from its supporters. You can easily find all these plugin when you check out WordPress.com.

But although WordPress will continue to be a formidable, WordPress alternatives have recently populated the web. Some say that these simpler options are better for simpler sites and for novice site owners as well. If you agree that this is so, here are the most popular options to consider:

Ghost

  1. Ghost – was once blogging software but now is a full-pledged CMS that can help run any kind of website. Ghost may be used as a publishing platform for online directories, e commerce sites and photo galleries to name a few. It is straightforward, fast and rich in important features that a blogger and website owner will need.
    222
  2. Jekyll – this platform improves page loading since it runs as a static site generator. It has great features for a blog or website however a novice user may not be able to work it since it uses pure codes to install and manage. But if high performance and quality publishing is what you are looking for then Jekyll is your CMS.
    Statamic
  3. Statamic – static plus dynamic equals Statamic. Pages are loaded just like how it is in WordPress but it does not require MySQL for database management. It stores content through a simple flat line directory structure therefore it is fast, efficient and loaded with amazing dynamic features even when it runs on flat lines.
    craft cms
  4. Craft – Craft is new and simple and it gets rid of the bloat by giving users only the features that he needs. Craft is free so this means that you can have your website ready in just a few clicks without buying anything. You may however add features to your site and these are purchased in the form of packages: Craft has the Localize package, Cloud package and so many more.
    perch
  5. Perch – this CMS tool describes itself as a “really little CMS” since it is simple to use and features a very basic interface however you can build your own site in an instant and then add CMS functionality. Many are impressed with Perch’s clean control panel that will never confuse novice and non-technical users.

WordPress is not slowing down and in fact it is still growing year after year. But if you are new to web design and are looking for a simpler and almost code-free website creator then these top WordPress alternatives may be the ones you are looking for.